The Power Of A Personal Brand & Freedoms To Experience
With a successful (and strategic) Personal Brand, all you need is your head & your heart to make that money, honey.
(okay, and maybe wifi too…maybe)
You may be thinking that it sounds too good to be true. How could you possibly make money just by being yourself?
And maybe you’re wondering how you can do that without having to shake your booty on Instagram Reels?
(Spoiler alert, you don’t have to)
Or maybe you’re afraid to be seen as an “Influencer.”
(Spoiler alert, every person on the planet is technically an influencer)
What I want you to know is this:
A “Personal Brand” comes in all shapes & sizes. There are limitless possibilities for how to get there.
▷ Maybe you’ve created a successful business already, and you’re ready for the world to see YOU. For YOU to take back your power regarding your identity, step in the spotlight, and use your Personal Brand to fuel sales into your existing (or next) successful business.
▷ Or maybe you have a career that you love, but you’re looking to create an income & impact outside of that. Something on the side, for fun, that can fill your cup up. It can stay on the side, or you can go full-time with it. The cool thing is that your Personal Brand could lead to a product business, a big brand deal, a different career, or really, whatever you want it to lead to.
Either way, a Personal Brand is something that follows you… no matter your current circumstances or future goals.
Here are five reasons I love Personal Branding as a business model:
Location Freedom — Wherever you go, your business goes. That means you can travel AND make an income AND make an impact.
Time Freedom — You are on your own time. Want to take four months off, you can without it being weird. You set the deadlines; you determine when things get done. And you don't have to trade time for money in the long run.
Financial Freedom — You can build revenue streams that build upon each other over time to build wealth. And you can choose to change how you make money whenever you want.
Soul Freedom — You are free to change & evolve as you want. Your business naturally changes & evolves with you. Want to shift from fitness to florals to cooking to travel or maybe all four of them? You can because you are your business.
Longevity — Because a Personal Brand is YOU, you get to make an income & an impact for as long as you are alive. You can be 92 and still share your message with the masses through podcasting, speaking, a blog, a YouTube channel, consulting, or whatever you choose.
